As a rule of thumb, anything that is advertised on tv is crap. The company is spending more money on advertisement than they are on improving the quality of the food. We feed Vegas and Orion a food called Dog Lovers Gold. They do not use any fillers. No corn, no wheat or soy. When we first found the food in 2007, we had to drive to Oregon to buy it. But, since word of mouth works wonders, is has finally made it's way to Washington state. It can go anywhere from 40 to 50 dollars for a bag. We found an awesome lady in Oregon who buys it from the distributor and sells it for what she buys it. So we get it for 30 dollars a bag. This is awesome food. I can't begin to say enough about it. Every dog will react different to different foods. Vegas hardly ever has gas. Orion is sometimes gassy. But compared to my mom's two bulldogs who eat Royal Canin.....those two are smelly gassy and all day gassy.
http://www.dogloversgold.eu/usa/ingredients.html